The 2025 Club®

Personal Branding, LinkedIn & Digital Marketing Consulting for Leaders and Corporations

Personal Branding, LinkedIn & Digital Marketing Consulting for Leaders and Corporations

Personal Branding, LinkedIn & Digital Marketing Consulting for Leaders and Corporations

4.9/5

Trusted by 100+ brands

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About

(01)

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About

(01)

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About

(01)

Thoughtful Branding and LinkedIn strategies that actually fit you.

Thoughtful Branding and LinkedIn strategies that actually fit you.

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10

+

Years of Experience in B2B & Big Tech

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100

+

Personal Branding Projects

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20

K

Followers on LinkedIn + TikTok

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97

%

Customer Satisfaction Rate

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7

x

Career Pivoter

Helping founders and executives build visibility through Personal Branding, LinkedIn, and Digital Marketing

Helping founders and executives build visibility through Personal Branding, LinkedIn, and Digital Marketing

Play Showreel

The 2025 Club®

Play Showreel

The 2025 Club®

Play Showreel

The 2025 Club®

Expertise.

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Expertise.

(02)

What we do.

(02)

We help leaders build strong Personal Brands and organizations scale visibility through strategic social media

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Why us

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Why us

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Because being good at what you do should be enough (but often, it isn’t). We bring structure, calm, and perspective.

Clarity over noise.

We don't guess, we measure

We start with clarity

This isn't theory

Clear, senior thinking

Based on real experience

Fashion portrait photography
Fashion portrait photography
Fashion portrait photography
Fashion portrait photography

4.9/5

100+ Happy clients worldwide

"Kanso understood our brand better than we did. Their ability to find the essential and express it simply is what sets them apart."

Bianca Gfrei

Executive Coach

Scientific Marketing

I apply hypothesis-driven thinking: test, learn, refine. What works is scaled, what doesn’t is stopped.

KPI-driven Strategies

My work is grounded in KPIs that matter (no vanity metrics).

B2B & Tech Experience

I’ve advised brands and leaders inside Meta and Pinterest, where strategies are tested against real budgets.

The 2025 Club®

Good work, seen.

Better focus. Real impact.

Clarity over noise.

We don't guess, we measure

We start with clarity

This isn't theory

Clear, senior thinking

Based on real experience

Fashion portrait photography
Fashion portrait photography
Fashion portrait photography
Fashion portrait photography

4.9/5

100+ Happy clients worldwide

"Kanso understood our brand better than we did. Their ability to find the essential and express it simply is what sets them apart."

Bianca Gfrei

Executive Coach

Scientific Marketing

I apply hypothesis-driven thinking: test, learn, refine. What works is scaled, what doesn’t is stopped.

KPI-driven Strategies

My work is grounded in KPIs that matter (no vanity metrics).

B2B & Tech Experience

I’ve advised brands and leaders inside Meta and Pinterest, where strategies are tested against real budgets.

The 2025 Club®

Good work, seen.

Better focus. Real impact.

Clarity over noise.

We don't guess, we measure

We start with clarity

This isn't theory

Clear, senior thinking

Based on real experience

Fashion portrait photography
Fashion portrait photography
Fashion portrait photography
Fashion portrait photography

4.9/5

100+ Happy clients worldwide

"Kanso understood our brand better than we did. Their ability to find the essential and express it simply is what sets them apart."

Bianca Gfrei

Executive Coach

Scientific Marketing

I apply hypothesis-driven thinking: test, learn, refine. What works is scaled, what doesn’t is stopped.

KPI-driven Strategies

My work is grounded in KPIs that matter (no vanity metrics).

B2B & Tech Experience

I’ve advised brands and leaders inside Meta and Pinterest, where strategies are tested against real budgets.

The 2025 Club®

Good work, seen.

Better focus. Real impact.

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The Redhead Effect

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The Redhead Effect

(04)

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The Redhead Effect

(04)

From feeling different to owning it.

I grew up a ginger in the 1990s: teased, self-conscious, and standing out in ways I didn’t always love. Today, I celebrate what makes redheads unique, sharing science, stories, and confidence tips from my TikTok journey and The Auburn Society™

Growing Up Ginger

1

Being a redhead as a kid had its challenges: teasing, standing out, feeling different. Now it’s my superpower.

Growing Up Ginger

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Being a redhead as a kid had its challenges: teasing, standing out, feeling different. Now it’s my superpower.

Growing Up Ginger

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Being a redhead as a kid had its challenges: teasing, standing out, feeling different. Now it’s my superpower.

Science of Red Hair

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Redheads are unique: from genetics to pain tolerance. Fun facts meet confidence lessons I share on TikTok.

Science of Red Hair

2

Redheads are unique: from genetics to pain tolerance. Fun facts meet confidence lessons I share on TikTok.

Science of Red Hair

2

Redheads are unique: from genetics to pain tolerance. Fun facts meet confidence lessons I share on TikTok.

The Auburn Society™

3

Ideas take shape through thoughtful design. We explore, refine, and iterate with intention, always rooted in purpose and simplicity.

The Auburn Society™

3

Ideas take shape through thoughtful design. We explore, refine, and iterate with intention, always rooted in purpose and simplicity.

The Auburn Society™

3

Ideas take shape through thoughtful design. We explore, refine, and iterate with intention, always rooted in purpose and simplicity.

Lessons in Visibility

4

From TikTok to personal branding: embracing what makes you different is the best way to stand out: naturally and confidently.

Lessons in Visibility

4

From TikTok to personal branding: embracing what makes you different is the best way to stand out: naturally and confidently.

Lessons in Visibility

4

From TikTok to personal branding: embracing what makes you different is the best way to stand out: naturally and confidently.

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Trusted by

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Trusted by

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Trusted by

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Success stories from clients.

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FAQs

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FAQs

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FAQs

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Wondering How We Work?

Answers to common questions about our process, services, and how we work

1. What exactly does Silvia Wurzer offer at The 2025 Club®?
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At The 2025 Club®, founded by Silvia Wurzer, we offer Personal Branding, LinkedIn consultancy, social media strategy, and career positioning for individuals, executives, and corporate teams who want visibility that actually works.

2. Who is Personal Branding and LinkedIn consulting for?
icon

Our Personal Branding and LinkedIn consulting is designed for executives, founders, professionals, and corporate teams: especially those who are thoughtful, introverted, or tired of loud self-promotion.

3. How does your LinkedIn and social media strategy help companies?
icon

We help companies and teams translate expertise into clear positioning, social selling, and social media strategies that support marketing, sales, and leadership goals (without chasing vanity metrics).

4. How are results measured?
icon

Everything we do, from LinkedIn consulting to social media strategy, is tied to clear goals such as visibility, relevance, inbound opportunities, and business impact, not just likes or followers.

5. What makes Silvia Wurzer’s approach different?
icon

Silvia brings over 10 years of experience in B2B marketing and Big Tech (Meta, Pinterest), combining strategic clarity, measurement, and human communication: substance over hype, always.

6. Do we need prior social media or Personal Branding experience?
icon

No. Whether you’re new to LinkedIn or already active, The 2025 Club® meets you where you are and builds a clear, realistic strategy step by step.

7. Is The 2025 Club® only about Personal Branding?
icon

No. While Personal Branding is a core pillar, we also work with corporations, marketing teams, and sales teams on LinkedIn strategy, social selling programs, and holistic social media strategy.

8. Is this a good fit for introverts or busy professionals?
icon

Yes. Silvia Wurzer specializes in helping smart, busy, often introverted professionals and teams show up clearly and confidently online (without forcing an unnatural persona).

1. What exactly does Silvia Wurzer offer at The 2025 Club®?
icon

At The 2025 Club®, founded by Silvia Wurzer, we offer Personal Branding, LinkedIn consultancy, social media strategy, and career positioning for individuals, executives, and corporate teams who want visibility that actually works.

2. Who is Personal Branding and LinkedIn consulting for?
icon

Our Personal Branding and LinkedIn consulting is designed for executives, founders, professionals, and corporate teams: especially those who are thoughtful, introverted, or tired of loud self-promotion.

3. How does your LinkedIn and social media strategy help companies?
icon

We help companies and teams translate expertise into clear positioning, social selling, and social media strategies that support marketing, sales, and leadership goals (without chasing vanity metrics).

4. How are results measured?
icon

Everything we do, from LinkedIn consulting to social media strategy, is tied to clear goals such as visibility, relevance, inbound opportunities, and business impact, not just likes or followers.

5. What makes Silvia Wurzer’s approach different?
icon

Silvia brings over 10 years of experience in B2B marketing and Big Tech (Meta, Pinterest), combining strategic clarity, measurement, and human communication: substance over hype, always.

6. Do we need prior social media or Personal Branding experience?
icon

No. Whether you’re new to LinkedIn or already active, The 2025 Club® meets you where you are and builds a clear, realistic strategy step by step.

7. Is The 2025 Club® only about Personal Branding?
icon

No. While Personal Branding is a core pillar, we also work with corporations, marketing teams, and sales teams on LinkedIn strategy, social selling programs, and holistic social media strategy.

8. Is this a good fit for introverts or busy professionals?
icon

Yes. Silvia Wurzer specializes in helping smart, busy, often introverted professionals and teams show up clearly and confidently online (without forcing an unnatural persona).

1. What exactly does Silvia Wurzer offer at The 2025 Club®?
icon

At The 2025 Club®, founded by Silvia Wurzer, we offer Personal Branding, LinkedIn consultancy, social media strategy, and career positioning for individuals, executives, and corporate teams who want visibility that actually works.

2. Who is Personal Branding and LinkedIn consulting for?
icon

Our Personal Branding and LinkedIn consulting is designed for executives, founders, professionals, and corporate teams: especially those who are thoughtful, introverted, or tired of loud self-promotion.

3. How does your LinkedIn and social media strategy help companies?
icon

We help companies and teams translate expertise into clear positioning, social selling, and social media strategies that support marketing, sales, and leadership goals (without chasing vanity metrics).

4. How are results measured?
icon

Everything we do, from LinkedIn consulting to social media strategy, is tied to clear goals such as visibility, relevance, inbound opportunities, and business impact, not just likes or followers.

5. What makes Silvia Wurzer’s approach different?
icon

Silvia brings over 10 years of experience in B2B marketing and Big Tech (Meta, Pinterest), combining strategic clarity, measurement, and human communication: substance over hype, always.

6. Do we need prior social media or Personal Branding experience?
icon

No. Whether you’re new to LinkedIn or already active, The 2025 Club® meets you where you are and builds a clear, realistic strategy step by step.

7. Is The 2025 Club® only about Personal Branding?
icon

No. While Personal Branding is a core pillar, we also work with corporations, marketing teams, and sales teams on LinkedIn strategy, social selling programs, and holistic social media strategy.

8. Is this a good fit for introverts or busy professionals?
icon

Yes. Silvia Wurzer specializes in helping smart, busy, often introverted professionals and teams show up clearly and confidently online (without forcing an unnatural persona).